Counterfeit packaging and products are flooding the market, with the global cost of counterfeit and fake goods now at over $500 billion a year (US Chamber of Commerce).
Whether putting health at risk through counterfeit pharmaceuticals or jeopardising brand reputation through counterfeit apparel, intelligent packaging is vital to ensuring the legitimacy of products, building consumer confidence and maintaining safe and secure markets across multiple industries.
This is where our anti-counterfeiting packaging comes in.
Q-ID®s, due to their flexibility of design and sizing as a quantum signature, can overcome constraints in packaging. We can create bespoke designed Q-ID®s in thin strips, or as a discreet small squares, to match the requirements of pharmaceutical companies, overcome the issues of regulatory real estate, and provide brand protection with unbreakable, quantum-secure product security. This all comes with the added benefit of empowering consumer-led authentication with a standard smartphone camera.
Although anti-counterfeiting technologies have advanced, vulnerabilities still exist, which are allowing the identities of goods to be faked on such a large, costly scale.
Research from PwC suggests the problem lies in the macroscopic nature of these identities; RFIDs, holograms, fingerprints and irises can all be copied or cloned. This poses problems across industries such as pharmaceuticals, apparel, alcohol, aerospace and automotive, as counterfeit products seep into the market damaging brand and product reputations as well as costing companies billions of lost revenue.
However, at Quantum Base we have created the world’s first unbreakable anti-counterfeit tag. Our Q-ID® solution cannot be copied, cloned or faked. We have embraced the digitisation of counterfeiting, using a standard smartphone camera for product authentication in real-time, allowing billions of global end consumers to be the custodian of product authenticity.
We can provide an immediate Q-ID® solution at packaging and product level, allowing for unmatched protection.
The rise in eCommerce has created a lucrative market for criminals. Our anti-counterfeit packaging solution can help to stop this market.
With Q-ID® manufacturers can:
Simple to make and yet impossible to copy, Q-ID®s from Quantum Base provide the ultimate in product authentication for packaging and products. Contact us today to learn more about how our solutions can benefit your company, and help us create a future without fakes.