Luxury brands and products are one of the most highly targeted industries when it comes to counterfeit products. Luxury apparel and clothing, accessories, shoes, jewellery and perfume brands, amongst many others, are constantly at risk from counterfeit products. In 2022, the value of the counterfeit luxury goods market reached a staggering $3 trillion, over 3 times higher than its value just 9 years ago. The rise of such products are creating issues for brands and shoppers alike. Many shoppers are unaware the luxury products they are buying are not genuine and brands are subject to negative perceptions and a loss of revenue.
Quantum Base understands the challenges faced and we have developed the world’s first quantum anti-counterfeit solution: the Q-ID® Optical.
Many anti-counterfeit and brand protection solutions exist, but currently have their own vulnerabilities, making them weak to any possible cloning. For example, holograms and QR codes, although extremely popular within the luxury goods industry, can all be copied or cloned due to the macroscopic nature of their creation. This is where the Quantum Base Q-ID® solution is different.
Our solution utilises the randomness of quantum materials, creating a series of random patterns on a microscopic and atomic level. We call this the quantum fingerprint. It is this quantum layer which makes our brand protection solution scientifically unbreakable and unclonable.
The tags can be integrated easily into your existing manufacturing processes, and are manufactured at extremely low costs, making them not only efficient but exceptionally cost-effective. Once on your products, the tags can be read in a matter of seconds using a standard smartphone camera. All you need is the Quantum Base app. Once scanned, you have access to all relevant product information and the product in question can be authenticated easily and quickly.
Alongside the obvious benefit of brand protection, our solution offers many other advantages for brands selling luxury goods and products. These include:
And we won’t stop there. We want you to get the most out of our technology and can offer a high level of personal support for as long as you need us! Our Q-ID® can secure your brand and your products in a way never seen before. Backed by research and led by some of the best scientific minds in the country, Quantum Base are ready to help your luxury brand. Get in touch with our team today to find out more.